Website Migration Services

A Faster, More Powerful Site Starts With Moving to the Right Platform.

The wrong platform costs you rankings, revenue, and time. We migrate businesses from wherever they are to wherever they need to be: WordPress, Shopify, or Squarespace, with zero content lost and rankings protected.

You outgrew your platform quietly. It happened over months, maybe years: pages that load a little too slowly, SEO settings that do not exist, a storefront that does not convert the way it should, a backend that requires a workaround for everything you want to do. You know something needs to change. You just have not been sure what moving actually involves.

A website migration done right is one of the highest-ROI moves a growing business can make. The same content, the same brand, the same work you have already done, now on a platform that actually supports where you are going. We handle the entire process from audit to go-live so the transition is clean, fast, and invisible to your audience.

Where Do You Need to Go?

Every migration is different. We help you land on the right platform for your goals, then move you there without losing a thing.

Best for: Content sites, service businesses, agencies

Migrate to WordPress

WordPress is the most SEO-capable, flexible, and scalable platform available. If you are on Squarespace, Wix, Webflow, or another builder and your growth is hitting a ceiling, WordPress is where you go next. Full control. Full SEO access. Built to rank and get recommended.

  • Full content transfer: pages, posts, images, and files
  • Custom design built in Elementor Pro
  • On-page SEO and AEO setup from day one
  • 301 redirects preserving every URL's authority
  • Speed optimization and performance baseline
  • Training so you can manage it yourself
See WordPress design services
Best for: Product-based businesses, ecommerce stores

Migrate to Shopify

If you sell products and your current setup is slowing down your storefront, Shopify is built for exactly what you need. Reliable, conversion-optimized, and purpose-built for ecommerce. We move your entire catalog, configure your store, and make sure you can keep selling from day one on the new platform.

  • Full product catalog and image transfer
  • Customer and order data migration where possible
  • Custom Shopify theme design and development
  • Payment, shipping, and app configuration
  • 301 redirects and SEO preservation
  • Go-live testing before switching domains
See Shopify design services
Best for: Visually focused brands, creative businesses

Migrate to Squarespace

Squarespace is an excellent platform for brands where visual presentation comes first and backend complexity is not needed. If you are on a clunky DIY builder, an outdated Wix site, or a custom-coded platform that is impossible to update, Squarespace gives you a clean, manageable, beautifully designed home base.

  • Content transfer and page rebuilding
  • Custom Squarespace design that does not look like a template
  • SEO setup within Squarespace's native tools
  • 301 redirects and URL structure planning
  • Training on managing your new site
  • Ongoing maintenance available after launch
See Squarespace design services

What Every Migration Includes

Regardless of platform, every website migration we handle covers the same core scope so nothing slips through the cracks.

01

Full Content Transfer

Every page, post, image, file, and form. We audit your current content before we start and account for every asset before we move anything. Nothing is left behind and nothing is lost in translation between platforms.

02

301 Redirect Setup

If your URLs change during migration, every old URL gets a 301 redirect pointing to the right new destination. This is what preserves your Google rankings, your backlink authority, and the SEO you have built over time. We do not skip this step.

03

Custom Design on New Platform

A migration is not just a copy-paste. Your new site is designed and built to feel intentional on its new platform, whether that means a fresh visual direction or a faithful recreation of your current look with improved code and structure underneath.

04

SEO and AEO Foundation

We set up your meta titles, descriptions, schema markup, internal linking, and heading structure on the new platform from day one. For WordPress migrations, we configure Rank Math. For all platforms, we make sure your new site is positioned to rank on Google and get cited in AI-generated answers.

05

Speed and Performance Baseline

Every site we migrate is optimized for speed before it goes live. Image compression, caching, code cleanup, and core web vitals review are standard parts of the process. Your new site should be faster than your old one, not just on a different platform.

06

Staging, Testing, and Go-Live

Your new site is built on a staging environment and fully tested before anything goes live. Broken links, form submissions, mobile layouts, payment flows, and redirect chains are all checked before the domain switches. Your current site stays live until we are ready.

Website migration to a new platform by Iron and Ember Studios
Code and development work during website migration
Website analytics showing performance after migration
Why It Matters

Your Platform Is Either Helping You Rank or Holding You Back.

Not all platforms give you the same access to the signals that matter for search visibility. Some limit your ability to control meta tags. Some do not support structured data or schema. Some generate bloated code that slows your site down. Others make it nearly impossible to build out the content architecture that Google and AI engines reward.

The right platform is not just about aesthetics or ease of use. It is about whether your site can actually compete for the rankings and AI recommendations your business needs to grow. A migration to the right platform, done correctly, can be one of the most meaningful investments you make in your online presence.

We have done this for businesses moving off Squarespace, Wix, Webflow, and WooCommerce. The transition is smoother than most people expect, and the results are almost always immediate: faster load times, cleaner structure, better SEO control, and a site that actually reflects where the business is now.

Get in Touch

How a Website Migration Works With Us

A clear, low-stress process from first conversation to go-live.

01

Discovery and Audit

We start by understanding where you are and where you need to go. We audit your current site for content volume, URL structure, existing SEO, performance, and any technical issues that need to be accounted for before migration begins. You get a clear picture of the scope before we quote anything.

02

Platform and Strategy Confirmation

We confirm the right destination platform for your goals, map out your new URL structure and redirect plan, and set expectations for timeline and deliverables. If there are decisions to make about content, design direction, or features, we make them here before anything is built.

03

Build on Staging

We build your new site on a staging environment with your content, your design, and all the technical setup in place. You review it, give feedback, and we refine it before anything touches your live domain. Your current site stays fully operational throughout this phase.

04

Test, Switch, and Launch

Once the staging site is approved, we do a full pre-launch check: links, forms, redirects, mobile layouts, page speed, and payment flows if applicable. Then we switch the domain, verify everything is live and working correctly, and submit your new sitemap to Google. You are live on your new platform.

05

Post-Launch Monitoring

We monitor your site in the days after launch to catch any redirect issues, crawl errors, or indexing delays. If Google Search Console surfaces anything unexpected, we address it immediately. You do not get handed off after go-live; we stay close until the transition is confirmed clean.

Website Migration Done Right, Not Just Done Fast.

Here is what separates a migration that protects your visibility from one that silently destroys it.

SEO preservation is built into the process, not bolted on

Most migrations lose rankings because redirects are set up wrong, URL structures change without planning, or the new site has slower performance than the old one. We plan the SEO strategy before we write a single line of code, and we verify it is intact before we flip the switch.

Design and migration happen together

We do not migrate your content and then hand it off to a designer. The design and the migration are one project, handled by the same person who understands both. Your new site does not just work; it looks and performs better than what you left behind.

Your site keeps running until we are ready to switch

Everything is built and tested on staging. Your live site stays up the entire time. When we switch, it takes minutes, and you are back online on the new platform with no gap in availability and no scramble to fix something at the last minute.

We help you choose the right platform, not the popular one

WordPress is the right choice for most service businesses. Shopify is the right choice for most product businesses. Squarespace is the right choice for some. We are honest about which platform actually fits your goals, not the one that is easiest for us to build on. See our individual web design service pages for a detailed breakdown of each.

Common Questions, Straight Answers.

What most people want to know before starting a website migration.

A website migration includes transferring all of your content (pages, posts, images, products, and files) to your new platform, rebuilding the design to match or improve on your current site, setting up proper 301 redirects so your SEO is preserved, and testing everything before go-live. We handle the full process from start to finish so nothing is lost and no rankings are dropped.
A properly executed website migration should not hurt your SEO and can improve it significantly. The key is setting up 301 redirects from your old URLs to your new ones so Google passes authority through, and ensuring the new site is fast, clean, and properly structured. We treat SEO preservation as a core part of every migration, not an afterthought.
It depends on what your business needs. WordPress is the best choice for businesses that want full SEO control, custom functionality, and a scalable content foundation. Shopify is the best choice for product-based businesses that need a reliable, conversion-optimized storefront. Squarespace is a strong option for visually focused brands that want a clean, manageable site without heavy technical overhead. We help you figure out which platform fits where you are going, not just where you are.
Most website migrations take 2 to 6 weeks depending on the size of the site, the complexity of the content, and how much redesign work is involved alongside the migration. We give you a clear timeline before we start so you know exactly what to expect and when your new site goes live.
Yes. We build and test your new site on a staging environment before switching anything over. Your current site stays live throughout the process. The final switch takes minutes, and your site is back up on the new platform with no gap in availability.
Yes. For ecommerce migrations, we transfer your product catalog, descriptions, images, and where possible, order history and customer data. If you are migrating to Shopify, we ensure your store is set up and tested before going live so you can keep selling without interruption.

Ready to Move to a Platform That Actually Works for You?

Tell us where you are and where you want to go. We will tell you exactly what the migration involves and whether it makes sense for your business right now.

Get in Touch  →

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Iron & Ember Studios specializes in custom website design and SEO services for personal brands and small businesses ready to get found on Google, AI search, and beyond.

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